Is ChatGPT recommending your hvac business — or a competitor?
1.2%
ChatGPT recommends only 1.2% of local businesses overall, against 35.9% who make Google's top 3 (SOCi Local Visibility Index, 350,000 locations, 2026).
AC dies in a heatwave, furnace fails in January — HVAC is bought in a hurry. AI answers the "who can come today" question with two or three names, and the rest of the market never gets the call.
What we typically find when we audit HVAC companies
- "Heating and cooling" on the site but customers ask AI for "AC repair" or "furnace replacement" — the words don't match
- Reviews concentrated on Google only
- No suburb-level content — AI treats every suburb as a separate question
- No Bing Places listing
The good news
Every one of those gaps is fixable, and because so few HVAC companieshave fixed them, the AI channel is still wide open in most towns. Our research shows the factors that actually matter are simple: a website AI can read, reviews on more than one platform, and pages that say what you do and where in the words customers use. No tricks, no jargon — and we'll show you exactly which ones apply to your business, free.
See who AI recommends for HVAC companies in your town
Free 60-second audit — live queries against ChatGPT, Gemini and Perplexity. No signup.
Run my free audit →Want the research behind these numbers? Read the 1,000-business study →